Connecting Google My Business to ConvertMate

Connecting Google My Business (now called Google Business Profile) to ConvertMate enables AI-powered agents to analyze your local business presence, optimize your profile, monitor reviews, and provide recommendations to improve local search visibility and customer engagement.

Before you start

Make sure you have:

• A verified Google Business Profile for your business
• Owner or Manager access to the business profile
• A physical business location or service area
• An active ConvertMate account

Google Business Profile is free for all businesses.

Why connect Google My Business

Connecting Google Business Profile allows ConvertMate to:

• Analyze your business profile completeness and quality
• Monitor and respond to customer reviews
• Track local search performance
• Optimize business description and attributes
• Manage business posts and updates
• Analyze customer actions (calls, directions, website visits)
• Monitor competitor local presence
• Improve local SEO rankings

Connection steps

Step 1: Go to connections

1. Log in to your ConvertMate account
2. Click Settings in the left sidebar
3. Select Connections from the settings menu
4. Find Google My Business in the list of available platforms

Step 2: Start OAuth authorization

1. Click Connect next to Google My Business
2. You'll be redirected to Google's authorization page at accounts.google.com
3. Select the Google account that manages your Business Profile
4. If you're already logged into Google, you'll see the authorization screen immediately

Step 3: Grant permissions

Google will ask to grant ConvertMate permission to:

• Manage your Business Profile - Read and update business information
• Read and reply to reviews - Access customer reviews and respond
• View insights - See how customers find and interact with your listing
• Manage posts - Create and manage business posts

These permissions allow ConvertMate to optimize your profile and provide comprehensive local SEO analysis.

Click Allow to grant permissions.

Step 4: Select your business location

After authorization:

1. ConvertMate redirects you back with a list of your business locations
2. If you manage multiple locations, select which one(s) to connect
3. You'll see the business name, address, and verification status
4. Click Connect location

Step 5: Wait for initial sync

After selecting your location:

1. ConvertMate begins syncing your Business Profile data
2. Initial sync takes 5-10 minutes
3. You'll see a progress indicator

What gets synced:

• Business information (name, address, hours, phone)
• Business description and categories
• Photos and videos
• Customer reviews and ratings
• Posts and updates
• Insights and analytics (last 90 days)
• Customer actions data
• Q&A section

You can leave the page during sync. You'll get a notification when it completes.

What gets synced

ConvertMate syncs comprehensive Google Business Profile data:

Business information

• Business name and categories
• Address and service areas
• Phone number and website
• Business hours (regular and special)
• Business description
• Attributes (wheelchair accessible, wifi, etc.)
• Payment methods accepted

Visual content

• Profile photos
• Cover photos
• Interior and exterior photos
• Product and service photos
• Team photos
• Videos

Customer engagement

• Reviews and star ratings
• Review responses
• Questions and answers
• Customer photos
• Review sentiment analysis

Performance insights

• Search queries that found your business
• How customers found you (search vs maps)
• Customer actions (calls, direction requests, website clicks)
• Photo views
• Post engagement
• Competitor comparison data

Posts and updates

• Regular posts
• Offers and promotions
• Events
• Product posts
• COVID-19 updates

How sync works

After the initial connection:

Daily sync - ConvertMate syncs new Business Profile data every 24 hours to capture new reviews, insights, and customer actions. Historical data - The first sync pulls 90 days of historical insights data. Manual sync - You can trigger a manual sync anytime from Settings → Connections. Review monitoring - New reviews are detected daily and you receive alerts. Two-way sync - When you optimize your profile in ConvertMate or respond to reviews, changes are pushed back to Google automatically.

Using agents after connection

Once Google My Business is connected, you can run local SEO and reputation management agents:

Available agents

Profile Optimization (75 credits) - Analyze profile completeness and get recommendations to improve local visibility Review Management (50 credits) - Analyze review sentiment and generate response suggestions Local SEO Analyzer (100 credits) - Comprehensive local search performance analysis with competitive insights Content Recommendations (50 credits) - Get suggestions for posts, photos, and updates to boost engagement Competitor Analysis (100 credits) - Compare your profile to competitors in your area Q&A Management (50 credits) - Analyze questions from customers and generate helpful answers Browse all local SEO agents

Managing your business profile

With ConvertMate connected:

Optimize profile content

1. Go to Local SEO → Profile optimization
2. Review ConvertMate's recommendations
3. Update business description for better keywords
4. Add missing attributes
5. Optimize categories
6. Push changes to Google

Monitor and respond to reviews

1. View all reviews in Local SEO → Reviews
2. See sentiment analysis (positive, neutral, negative)
3. Use AI to generate review responses
4. Edit responses to match your brand voice
5. Publish responses directly to Google

Track performance

1. View insights in Local SEO → Analytics
2. See how customers find your business
3. Track customer actions over time
4. Compare to previous periods
5. Identify optimization opportunities

Troubleshooting connection issues

No business locations available

If you don't see any locations after authorization:

• Verify you have Owner or Manager access to at least one location
• Check you used the correct Google account
• Ensure the business is verified in Google Business Profile
• Wait a few minutes after verification and try again
• Create a Business Profile first if you don't have one

Authorization failed

If Google authorization fails:

• Clear your browser cache and cookies
• Try in an incognito/private window
• Disable browser extensions temporarily
• Use a supported browser (Chrome, Firefox, Safari, Edge)
• Check that pop-ups aren't blocked
• Ensure you're granting all requested permissions

Reviews not syncing

If reviews aren't appearing:

• Wait 24 hours after connection for initial sync
• Verify the business has reviews in Google Maps
• Check that you have Manager or Owner access
• Try clicking Sync now in Settings → Connections
• Ensure reviews weren't deleted in Google

Insights data missing

If analytics data isn't syncing:

• Insights require at least 7 days of data in Google
• New businesses may not have insights yet
• Check that the business is verified and active
• Wait 48 hours after connection for data to populate
• Ensure the business gets search impressions

Can't publish updates

If changes aren't applying to Google:

• Verify the connection is still active
• Check that you have Owner or Manager permissions
• Ensure the business isn't suspended
• Try disconnecting and reconnecting
• Check Google Business Profile for any account warnings

Working with multiple locations

If you manage multiple business locations:

Connect each location - Multi-location businesses should connect all locations. Bulk management - Optimize multiple locations simultaneously with bulk operations. Per-location analytics - View performance for each location separately. Location comparison - Compare performance across locations to identify top performers. Chain consistency - Ensure consistent information across all locations.

Review management best practices

Respond to all reviews:

• Thank customers for positive reviews
• Address concerns in negative reviews professionally
• Respond within 24-48 hours
• Use ConvertMate's AI to draft responses faster

Encourage more reviews:

• Ask satisfied customers to leave reviews
• Make it easy with direct review links
• Respond to existing reviews to show you care
• Never incentivize or purchase fake reviews

Handle negative reviews:

• Stay professional and empathetic
• Address specific concerns
• Take conversations offline when appropriate
• Learn from feedback to improve

Privacy and permissions

What ConvertMate can access:

• Business profile information
• Customer reviews and ratings
• Q&A section
• Posts and updates
• Performance insights and analytics

What ConvertMate cannot access:

• Your Google account password
• Personal Google data
• Other businesses you don't explicitly connect
• Customer personal information beyond public reviews

What ConvertMate can modify:

• Business description and attributes (with your approval)
• Review responses (with your approval)
• Posts and updates (with your approval)

What ConvertMate cannot modify:

• Business name (Google restricts this)
• Business address (must be verified)
• Customer reviews (can only respond)
• Business categories (without verification)

Your data:

• Stored encrypted in secure databases
• Never shared with third parties
• Used only for local SEO analysis
• You can disconnect anytime

Read our privacy policy

Disconnecting Google My Business

If you need to disconnect:

1. Go to Settings → Connections
2. Find Google My Business in your connected platforms
3. Click Disconnect
4. Confirm the disconnection

What happens when you disconnect:

• Sync stops immediately
• Historical data stays in ConvertMate
• Local SEO agents won't run
• You can reconnect anytime

To revoke access in Google:

1. Go to Google Account security settings
2. Find ConvertMate in the list
3. Click Remove access

Google Business Profile verification

To connect, your business must be verified:

Verification methods

Postcard verification - Google mails a postcard with verification code Phone verification - Receive verification code via phone call or SMS Email verification - Some businesses can verify via email Instant verification - Available if you're verified in Google Search Console for the same address

Verification tips

• Use accurate business information
• Ensure mail can be received at the business address
• Keep business hours updated
• Don't create duplicate listings
• Wait for verification to complete before connecting to ConvertMate

Learn about Google Business Profile verification

Best practices

After connecting:

• Complete your profile 100 percent
• Add high-quality photos
• Update business hours accurately
• Add all relevant attributes
• Write a compelling business description

Ongoing:

• Post weekly updates to stay active
• Respond to reviews within 24 hours
• Add new photos monthly
• Monitor insights weekly
• Update special hours for holidays

For best results:

• Choose accurate business categories
• Use local keywords in business description
• Encourage satisfied customers to leave reviews
• Keep information consistent across all online directories
• Run Profile Optimization agent monthly

Google My Business API limitations

Be aware of platform limits:

Review responses - Limited to 350 characters Posts - Photos must be at least 400x300 pixels Business description - Maximum 750 characters Categories - Primary category can't be changed without verification Insights - Historical data available for 18 months

ConvertMate automatically handles these limitations and ensures compliance.

Common questions

Do I need Google My Business to use ConvertMate?

No, but local SEO agents require it. You can use other agents without this connection.

Can I connect multiple locations?

Yes, connect as many business locations as you manage.

Will this automatically respond to reviews?

No, ConvertMate generates response suggestions but you must approve before publishing.

Can I manage posts through ConvertMate?

Yes, you can create, schedule, and publish posts through ConvertMate.

Does this help with local SEO rankings?

Yes, by optimizing your profile and encouraging engagement, you improve local search visibility.

Can I remove bad reviews?

No, only Google can remove reviews that violate policies. You can respond professionally and flag inappropriate reviews.

How often should I post updates?

Weekly posts keep your profile active and improve engagement. ConvertMate can suggest post topics.

What's next

Now that Google My Business is connected:

• Run profile optimization
• Learn about local SEO
• Manage reviews
• View local insights

Need help with your Google My Business connection? Use the chat widget in the bottom-right corner or email support@convertmate.io.