Using Vibe marketing

Vibe marketing is your AI marketing colleague that works side-by-side with you to get real work done. Unlike standard chatbots that just answer questions, Vibe marketing actively orchestrates complex workflows, analyzes your data, and executes tasks directly within ConvertMate.

You can delegate multi-step projects, ask for strategic analysis, or have it draft content—referencing specific products and collections with the @ symbol for precise context.

What Vibe marketing can do

Think of Vibe marketing as a senior marketing manager who knows every corner of the ConvertMate platform. It doesn't just "help"—it acts.

1. Execute Complex Workflows

Instead of manually clicking through menus, you can tell Vibe marketing to run entire processes for you.

• "Run a full SEO audit for my store and summarize the critical errors."
• "Analyze my top 5 selling products and draft a re-engagement email campaign."
• "Check my Google Ads performance vs. last month and suggest budget reallocations."

2. Deep Data Analysis

It connects the dots between your different data sources (Shopify, Google, Meta) to give you answers, not just charts.

"Why is my conversion rate down despite higher traffic?" -> It analyzes traffic sources, bounce rates, and recent site changes.* "Which products have high view counts but low sales?" -> It identifies "window shopping" items and suggests conversion fixes.*

3. Strategic Content Creation

It drafts production-ready assets using your brand voice and product details.

• "Write 3 blog post ideas for @[Summer Collection] focusing on sustainability."
• "Create 5 Instagram captions for @[Premium Headphones] targeting audiophiles."

4. Smart Orchestration

Vibe marketing builds a plan before it acts. If you ask for something complex, it will:

1. Analyze your request.
2. Plan a multi-step execution (e.g., "Step 1: Fetch products", "Step 2: Get Keyword Data", "Step 3: Draft Content").
3. Execute the plan automatically (if approved).

Accessing Vibe marketing

To start working with your AI colleague:

1. Log in to your ConvertMate account.
2. Click AI Agents in the left sidebar.
3. Select Vibe marketing.
4. Type your request in the input field.

> [!TIP] > You can also access Vibe marketing from the Quick Action menu (Cmd/Ctrl + K) on any page to get immediate help with what you're looking at.

Start working with Vibe marketing

Using mentions for precision

Just like tagging a colleague in Slack, you can mention specific items to give Vibe marketing exact context. Type @ to open the search menu:

• @Products: "Rewrite the description for @[Blue Yoga Mat]."
• @Collections: "Plan a seasonal sale for @[Winter Gear]."
• @Pages: "Audit the SEO for my @[About Us] page."
• @Articles: "Repurpose @[5 Tips for Better Sleep] into a newsletter."

How to assign work effectively

To get the best results, frame your requests as tasks for a colleague, not searches for a robot.

| Goal | Less Effective | Active Colleague Request | | :--- | :--- | :--- | | SEO | "How do I do SEO?" | "Audit the SEO for my top 10 products and fix missing meta descriptions." | | Strategy | "Sales are down." | "Analyze my sales drop from last week. Is it traffic or conversion related?" | | Content | "Write a blog." | "Draft a 1000-word guide on 'Sustainable Living' featuring items from @[Eco Collection]." | | Ads | "Check my ads." | "Review my Google Ads campaigns. Which keywords are wasting budget?" |

Understanding the "Real Work" Process

When you give Vibe marketing a complex task, you'll see it "thinking" and working:

1. Planning Phase: It breaks your request into logical steps.

Example: "I'll first fetch your product data, then analyze keywords, and finally draft the descriptions."*

1. Execution Phase: It runs the necessary agents and API calls in the background.

You'll see progress bars as it completes each step.*

1. Result Delivery: It presents the final outcome—whether it's a report, a set of drafts, or a completed action.

Credit usage

Vibe marketing is designed to be your daily driver.

• Brainstorming & Questions: Generally free. Asking for advice, strategy, or platform help costs nothing.
• Execution & Analysis: When Vibe marketing runs specific agents or processes large amounts of data for you (like generating 10 blog posts), it uses credits just as if you ran those agents manually.

You will always see an estimated credit cost before a heavy task begins.*

Limitations

While Vibe marketing is powerful, it operates within safe boundaries:

• Permissions: It respects your user role. It cannot perform actions you don't have permission to do (e.g., billing changes).

Platform Safety: It can read from strictly connected platforms and draft* changes, but significant updates (like deleting products) may require your final confirmation step for safety. Real-time External Browsing: It analyzes your* data within ConvertMate. It does not freely browse the live open web unless using a specific "Competitor Analysis" tool.

Privacy and Data

Your AI colleague works for you.

• Isolated Context: Your data and strategies are never shared with other ConvertMate users.
• Secure Access: It only accesses the platforms you have explicitly connected (Shopify, Google, Meta).

Getting the most out of your colleague

If the output isn't quite right, give feedback just like you would to a person:

• "That's too formal. Make the tone more fun and use emojis."
• "Focus only on products under $50."
• "Expand on point #3, it's the most important."

Vibe marketing remembers the conversation context, so you can iterate until the work is perfect.

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